People Counting

People Counting Solutions

People counters for retail store traffic monitoring

Retail people counters helps you to track amount of potential customers visiting your retail stores. They accurately track visitors statistics and combine with financial data from cash registers to help determine how much sales revenue generated and amount of goods purchased per visitor.

people-counting-system-sensmax-s1-locations.jpgUsing this statistical data, it is easier to track sales staff efficiency, analyze promotional activities success, and determine visiting trends to optimize quantity of staff needed in stores.  By installing the counter solution, you will have more data for business decisions related to marketing activities, staff work schedule and sales people efficiency that leads to increase profitability and operation efficiency improvements.

People counters for shopping mall

SensMax People counting solution help you to see full picture of people traffic across your shopping mall per different floors. You will get detailed information about visitors traffic in 20+ statistical, analytical, administrative and financial reports sorted per hour, day, week, month or year.

It gives you opportunity to plan rent costs according to people traffic intensity in different zones or floors, to track people responsiveness to your marketing activities and pick-up the most effective marketing channels with higher impact to visiting intensity.  People counting solution helps you to plan staff and security personnel schedule according to visiting trends.

Our solution options include non-intrusive easy to deploy battery operated IR beams counters to cutting-edge deep machine learning artificial intelligence (AI) 2D and 3D vision based counters.


Outdoor pedestrian counting system

SensMax Outdoor Pedestrian Counting System helps to track visiting trends and to record pedestrian amount in parks, recreational facilities and hiking trails. Visiting statistics from pedestrian counters can be used for adjusting staff work schedule according to occupancy trends, as well as for accurate reporting for fundraising purposes. It helps to evaluate promotional activities effectiveness and allow you to choose the best way how to advertise your services and generate more pedestrian traffic at your location.


SensMax pedestrian traffic counters are designed for outdoor use, have strong anti-vandal casing with water, and dust protection according to IP65 standard.  The counters are designed for foot traffic counting in no-electricity and no-internet environments. Outdoor traffic counters has extended memory that is enough for foot traffic statistics storing for up to 250 days.

Pedestrian traffic statistics from counters  are collected manually by a mobile data reading device. It gives you opportunity to use outdoor people counters without any electricity connection. You can install pedestrian sensors on trees, bridges, walking gates, and etc.

For urban environments, there is option to use pedestrian counting system with automatic traffic statistics forwarding using 3G mobile network using pedestrian counting system gateway with a SIM card. It reads data from counter sensors in up to 900m radius and sends pedestrian traffic statistics to a central database each 20 minutes.

people-counting-system-benefit-3.pngEasy installation – wireless outdoor sensors don’t need any cabling works and electricity connection.

people-counting-system-benefit-1.pngExtended memory – outdoor people counters have built-in memory for pedestrian traffic statistics storing for up to 250 days.

people-counting-system-benefit-5.pngDirectional count – there are unidirectional and bidirectional people counting algorithms for your needs.

people-counting-system-benefit-2.pngOutdoor design – pedestrian counters has strong anti-vandal and waterproof case.

people-counting-system-benefit-4.pngLong battery life – bidirectional pedestrian sensors works from standard AA batteries for 6-12 months and unidirectional for up to 2 years.

Pedestrian counting system consists of wireless outdoor pedestrian counters for pedestrian traffic flow monitoring, the pedestrian counting system data collector form manual data reading in non-electricity environments or automatic data collector with data forwarding via 3G mobile operator network, and reporting software with various ready to use pedestrian traffic reports.

Pedestrian traffic stats from the pedestrian counting system data collector can be exported to any PC or laptop with reporting software installed via USB. Reporting software contains 20+ ready to use reports in various time spans – per hour, day, month, quarter and year.